Tell Them About It

Or, Happy Launch Day to Frankinschool 2!

Note: This is the third in a series of editorial observations and writing advice garnered from my first year back as a full-time professional editor and writer. 

When you write an article or a book or a poem or a short story—and send it into the world—announce it. Promote it. Tell folks about it.

It may be awkward. It may feel like boasting. You may hate every last minute of promoting a book. While I’ll never be on Team Establish a Brand (ugh), if we believe in what we’ve written, we should share the good words.

Okay, so while I do tell my editorial clients this, the truth is: right now, I’m telling it to myself. 

Because TODAY is the official launch day for my latest book, The Cupsnake Escape, book two in the Frankinschool chapter-book mystery series. I love this series, and I love this book, as does my friend and fellow writer Jennifer Grant, who gushed about it but added, “It’s so weird.”

And it is.

Because the entire series is about the magic of asking, “What if?” and the power of pretend—and how What If and the power of pretend not only helps us have fun but helps change things, solve things, make this world better. 

And this book is no different in exploring those ideas—in a slightly creepy, ghostly way. Born out of my own curiosity about a mysterious fourth floor at my kids’ high school, my attempts to conquer my fear of snakes, and my appreciation for a super fun third-grade field trip, The Cupsnake Escape explores what happens when our worries get the best of us—and how in those instances, our imaginations can help or hurt us. 

The real fourth floor versus Dani Jones’s amazing creation. Pick-up lanes are great for creativity!

Anyway, it’s not-so-scary ghost story about an ooky-spooky baking competition and conquering our fears and cooperating with our friends. Perfect for young readers who enjoy reading or being read chapter books. 

And I’ve got a special offer for readers of this newsletter! Comment below or share this post to be entered into a drawing for a free signed copy to be sent to the reader, the school, or the library of your choice.

So, not so hard, right? The promotion, I mean. Once again, words for my clients—and for myself.